Designer Ebru Berkiden Interview (NFSW)
Make your own way and fight for your dreams.
Ebru Berkiden is a 22-year old, born and raised in Cologne, Germany to Turkish parents. She moved to Berlin 19 years old where she is studying at ESMOD in her final year. STARDUST had the chance to catch up with Ebru and her recent collection featuring a selection of images from her editorial lookbook photographed by Evelyn Bencicova.
STARDUST: Describe your perfect day.
EBRU BERKIDEN: My perfect day would be to sleep around 10 hours, eat and chill the whole day – that would be awesome.
S: What is your current obsession and why?
EB: There are so many people out there who do not believe that I can be a successful fashion designer. So I am obsessed with the thought that I have to make it to prove them all wrong. It is like a voice in my head that is always there which motivates me everyday to do my best.
S: Tell us about your process for developing concepts for your designs/collections.
EB: First I think about a theme that interests me at this moment. After I decide on one, I start to research and to collect different photos for mood boards. I start sketching out ideas and make samples out of the best sketches. Then I try to find the perfect fabric that would fit to the collection. During the process, I change a lot of details until I’m satisfied with the finished piece.
S: How do you go about picking your materials for your current collection?
EB: My current collection is inspired from BDSM so I used bodice fabric. With that type of fabric you can use it for body shape wear in combination with lacquer. Also the ribbons are ribbons for garter belts.
S: What are certain things that you feel like you need to work on?
EB: I am really busy at the moment with university that I unfortunately do not have the time to work on things I would love to work on like my website and collaborations with stylists.
S: The designer and photographer must be on the same page to bring out the concept of a collection. Tell us your process on shooting your campaign collection. How was working with the photographer and did the end result exceed your expectations?
EB: The process was not easy. It is really hard to please me and my expectations. The most important thing for me was to find a photographer who fits me personally and can talk the same language aesthetically. I found Evelyn Bencicova, a great photographer, who fits perfectly to my idea of art. On the day of the shoot, I dressed the models and I leave everything else to her like the location, hair, make up and direction. The result was better than I expected.
S: If you could do a collaboration with anyone (dead or alive) who would it be and why?
EB: I would love to do a collaboration with Adidas. I personally love Adidas because it’s young, it’s cool, it’s fresh and you can reach so many people.
S: What separates you from others in your field?
EB: I can transform myself in different animals.
S: As artists, we are constantly growing and learning everyday. What advice do you have for beginners?
EB: Well I am also kind of a beginner but my advice would be that you have to be conscious of the thousand and millions of good artist out there and that this field is very hard. Nowadays everybody is easily replaceable so make yourself irreplaceable. Make your own way and fight for your dreams.
S: Where do you see yourself in 5 years?
EB: In 5 years I want to move to the US with my fiancé and build up a successful fashion company. I want to compete with the big players in this business.
S: What is your life motto?
EB: Kill them with sucess and bury them with a big smile.